About Us

Keeping it simple. Partnered organically.

After working together with several law firms as specialists in our respective fields, we quickly realized we could offer a simpler solution for other lawyers and law firms by joining forces. Legal Universe brings together design, branding, web development, digital marketing and SEO all under one roof.


Jason Scheideman

Co-Founder|Creative Director

Passionate about design and how things work, Jason enjoys helping each client tell their own unique story and craft their brand. Jason finds beauty in the details and believes the most effective design is simple, communicates clearly and timeless. His work has been featured in numerous design publications and is in the Library of Congress. In his spare time, you’ll probably catch him near a body of water, at his son’s basketball game or spending time with his wife Kathleen.


Ray Mathews

Co-Founder|Digital Marketing & SEO

A master of all things digital. The coordination of all aspects of your digital footprint — SEO, PPC, Marketing, Lead Generation and Website Traffic — is second nature for Ray. He enjoys creating unique and individualized marketing programs for each client. Ray is a true renaissance man, with real world experience ranging from Wall Street to Main Street. In his down time you’ll likely find him somewhere outdoors with his family and their Goldendoodle Bella.


Akshay Teli

Creative Director|Web Developer

Frequently Asked Questions

SEO is made up of multiple elements. Knowing what they are and how they work is key to understanding why SEO is so important. In short, SEO is crucial because it makes your website more visible, and that means more traffic and more opportunities to convert prospects into customers.

A logo is a visual mark that identifies your company. A brand is how people perceive your company, integrating all elements of your visual presence (logo, fonts, color palette, typography, photography, tagline and voice). A good brand combines those elements in a consistent and cohesive fashion across all channels of your firm’s communications.

Your firm’s brand is generally the first impression you make with your audience. It defines how your firm is perceived, builds trust with potential clients and helps differentiate your firm from the competition in the marketplace.

We set our clients up with a GoDaddy account. They’re hosting is fast and reliable. Most firms will need the Ultimate plan which is 12.99/mo.

In a nutshell, SEO is how you drive organic traffic to your website through optimizing web pages. PPC (pay per click) are ads which you pay for and these appear at the top and foot of search engine results pages (SERPs). Alternatively, these are displayed on other websites.

We strive to respond to all requests within 24 hours. Depending on the scope of the request, we try to execute changes and updates within that same 24-hour timeframe.

Yes, we offer the same expertise and service no matter where you’re located.

Backlinks are especially valuable for SEO because they represent a "vote of confidence" from one site to another. In essence, backlinks to your website are a signal to search engines that others vouch for your content.

While different, text messages and emails have their unique strengths and weaknesses. Text message response rates are over 5x higher than emails, but aren’t appropriate for all communications. Emails area great for sending mass communications such as newsletters or educational blog posts. By integrating both into your marketing strategy, you’re ensuring the maximum amount of exposure while giving your clients the opportunity to engage with you in the medium they’re most comfortable.

Free SEO audit and website consultation.

Let’s talk about how we can help you grow your business, elevate your brand and generate more leads.